in praise of sugo
26 January 2010
Right now I'm helping the Friends of Fort Liberte, the non-profit I work with in Haiti, rebrand its identity. I started with an icon of the town, the entry arch, and abstracted it into a logo that hopefully will translate equally well into web, print, and apparel. Below is the second draft:
There's been positive feedback on Facebook, and lots of people seemed to like the font I used so I thought I'd put some info about it here. It's called "Sugo" and it's available for free at dafont.com. Dafont has been the best typeface resource I've been able to find on the interwebs. Most of the stuff uploaded there is terrible, but there are many diamonds in the rough. I'd recommend to anyone working on graphics to look through their catalog- and you can't beat the price!
Enjoy.
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